We gave the world
an original, you gave us a thousand back.
adidas Originals
Notable Moments:
Wilma Rudolph’s family granted us permission to license and feature her likeness in Gazelle and expressed their appreciation for how we used the footage
Listened to 1200 music tracks as part of our music search and arrived at the 3 we selected for the campaign
We dubbed the interviewer's voice in the Run DMC clip in the Superstar film with our editor, Gary's, due to BBC restrictions.
Credits
Agency: Johannes Leonardo
CCOs: Jan Jacobs and Leo Premutico
GCDs: Hunter Hampton and Jeph Burton
CDs: Alfonso Ruiz and Zack Browne
Senior Creatives: Celia Mortlock and Austin Haas
HOP: Tasha Cronin
GEP: Tina Diep
Senior Producer: Danica Rosen
Senior Producer: Oliver McAvoy
Senior Producer: Sydney Davis
Producer: Sharizma Budden
Superstar Director: Daniel Wolfe / Lovesong
Gazelle Director: Will Dorhn / Lovesong
Samba Director: Justyna Obasi / Lovesong
Photographer: Chadwick Tyler
Superstar Editor: Paul Watts / The Quarry + Cut & Run
Gazelle Editor: Beau Dickson / Cut & Run
Samba Editor: Gary Knight / Cut & Run
VFX: Mathematic Studio
Sound Design: Gustav and Stuart Welch / Barking Owl
Record and Mix: Stuart Welch / Barking Owl
Awards and Recognition
Cannes 2024
Superstar - Film - Consumer Goods, Bronze Lion
Superstar - Film Craft, Color Correcting / Grading, Bronze Lion
Campaign - Film - Culture & Context Shortlist
Superstar - Film Craft, Direction Shortlist
Superstar - Film Craft, Cinematography Shortlist
Superstar - Film Craft, Editing Shortlist
Gazelle - Film Craft, Editing Shortlist
D&AD 2024
Superstar - Cinematography, Wood Pencil
Gazelle - Cinematography, Wood Pencil
One Show 2024
Film Campaign - Bronze
Superstar - Cinematography, Silver
Superstar - Editing, Silver
Superstar - Direction, Bronze
Campaign - Editing, Bronze
Clios 2024
Superstar - Direction, Silver
Superstar - Cinematography, Silver
Superstar - Production Design, Bronze
Shots 2024
Gazelle - Editing, Gold
Gazelle - Cinematography, Gold
Gazelle - Direction, Bronze
One Club 2024
Superstar - Editing, Silver
Superstar - Cinematography, Silver
Gazelle - Editing, Bronze
Gazelle - Film, Bronze
Clio Sports 2023
Superstar - Film, Gold
Superstar - Film Craft, Sound Design, Gold
Superstar - Film Craft, Direction, Silver
Gazelle - Film, Bronze
Gazelle - Film Craft, Sound Design, Silver
Gazelle - Film Craft, Direction, Silver
Samba - Film, Bronze
Samba - Film Craft, Sound Design, Silver
Samba - Film Craft, Direction, Silver
Ciclope Awards 2023
Superstar—Editing, Gold
Superstar—Direction, Gold
Superstar—Cinematography, Silver
Gazelle—Editing, Gold
Gazelle—Cinematography, Silver
Gazelle—Styling + Costume Design, Silver
Gazelle—Direction, Bronze